The Proof Is In The Pudding: Our Social Journey
The decision to add a social engagement arm to the MoonBase3 arsenal wasn’t taken lightly. In fact, we knew that we needed to prove to ourselves that we could believe in what we wanted to offer. And so, beginning in late February, we began to focus on our own social presence. This is the abridged version of our social journey.
MoonBase3 saw both a necessity to begin offering relevant, interesting content to their audience, and an opportunity to help other businesses provide the same.
After a complete overhaul of our current digital marketing & engagement strategies, we began writing and sharing content that our audience had interest in, and wanted to engage with. After a few weeks of posting consistent, relevant content, and incorporating a very small marketing budget…
Both impressions and engagement soared up hundreds, if not thousands of percentage points. Amazing what a little focus on social engagement can do!